We build products with founders.
If you have deep domain expertise and no product team, we bring the build: product, MVP, positioning, and go-to-market. For the right fit, we work partly for equity.
Four tracks, one operating team.
Product strategy + scope
ICP, problem framing, feature cuts, and PRD-level clarity, so the build starts with a sellable scope instead of a wish list.
MVP delivery
Core flows, onboarding, instrumentation, QA, and a production deploy. Something real to put in front of customers, in weeks.
Positioning + launch assets
Messaging architecture, landing page, offer packaging, and a simple brand system that makes the product legible.
Go-to-market
The first repeatable channel: outbound, content, or paid, instrumented so you know what's working before you scale it.
Six live sites we built.
Six sites, six live URLs, all answering right now. Open any of them.
JG Fitness Coach
jgfitnesscoach.comOnline fitness coaching, Langley, BC.
Their own footer credits the build to us, so this one you can check without taking our word for it.
Okanagan Wedding Co.
okanaganwed.comWedding and event décor rental across Metro Vancouver, the Fraser Valley and the Okanagan.
The one running all three systems, with the numbers sourced and dated on its case study.
RSVP'd
rsvpd.aiAI event planning for weddings, showers and parties.
Giftposy
giftposy.comSMS-first flower gifting in British Columbia.
Understory Fields
understoryfields.comA five-acre flower and foliage farm in Fort Langley, BC.
PositionScale
positionscale.comResearch operations platform and services for labs and universities.
Every URL above was checked and answering on 20 July 2026. We built each of these sites. Where one of them runs a product we sell, or has a result we can source, it says so on its own row and nowhere else.
I have watched the build side of this team up close. They move quickly, but nothing goes out the door until it actually works, and they would rather tell you a hard truth than sell you a soft one.
Negin Kazemian
Owner, Okanagan Wedding Co.
The equity program, in one paragraph.
For a small number of ventures a year, we reduce cash fees in exchange for equity. It only works when the founder brings real domain expertise and a route to customers, and we bring everything else. If that's you, start the conversation. A real reply from a real person within one business day.